Stories that take you along –
to people, brands, and moments that move you.

Here you will find new insights into Eisbär and our community.
Wie Hauben zu Markenbotschaftern werden.
How beanies become brand ambassadors.
Brands thrive on recognizability. Yet they only unfold their full power when they can also be felt. At first glance, a beanie may seem like a small detail – but... Read more
Zu Gast bei "Made in Austria"
Guest on "Made in Austria"
Was macht ein Produkt wirklich aus? Wo beginnt Markenidentität – und wie bleibt sie auch in einer sich wandelnden Welt bestehen? Fragen wie diese standen im Mittelpunkt der Podcast-Folge von... Read more
Eisbär Athlet:innen räumen in Trondheim ab
Eisbär athletes shine in Trondheim
The Nordic World Ski Championships in Trondheim came to an end on Sunday after 25 medal events. The big winners were the Norwegian hosts, who dominated with 32 medals –... Read more