FUNCTION FOCUSED

When temperatures drop, reliable functionality is what counts. Function Focused stands for innovative technologies, well-thought-out materials, and reliable performance – developed for those who expect more from the outdoors.

Whether for Nordic, ski touring, hiking, or trail: our models are tailored to movement and varying conditions. They offer protection, breathability, and temperature regulation, ensuring comfort for every challenge.

Developed in Austria. For performance without compromise. For more freedom, safety, and joy in movement.

Honest performance. Engineered for movement. Be Function Focused.

TRAIL RUNNING

Dynamic, lightweight, and full of energy. The Trail line is made for runners who love natural paths, elevation gains, and challenging trails. When the terrain changes and the pace quickens, reliable functionality is what counts.

Lightweight performance materials ensure a high level of comfort, support moisture management, and offer protection in changing conditions. Reflective details increase visibility—for greater safety on early morning or late evening runs.

For all those who run their own way. With full performance, at any pace.

Featured Products

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Logie headband

€29,99 EUR
€29,99 EUR

Essentials

The foundation for every activity. Our essentials combine reliable function with versatility. They are the models that accompany you in everyday life, during sports, and on the go – uncomplicated, comfortable, and always ready for movement.

Thoughtful materials and functional details ensure pleasant wearing comfort and reliable performance. Whether on a walk, on the way to training, or out in nature: Essentials are made for all situations where you want to rely on your gear.

Versatile. Functional. Ready for movement.

Featured Products

Maxor Cap

€49,99 EUR
€49,99 EUR

NORDIC

Clean lines, uncompromising function. Our Nordic models are made for everyone who enjoys being outdoors and relies on reliable performance. Lightweight, breathable, and functional, they accompany you with every step on the cross-country track and support you in varying temperatures and intensity levels.

Well-thought-out materials ensure a pleasant body climate and high wearing comfort – so you can focus entirely on what matters most: your movement.

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Isor beanie

€39,99 EUR
€39,99 EUR

SKI TOURING & HIKING

When the mountain calls, reliability is what counts. Our ski touring and hiking models are designed for movement in demanding environments – from the sweat-inducing ascent to the descent or that summit moment.

Functional materials support temperature regulation, reliably wick away moisture, and offer protection in changing weather conditions. Lightweight, comfortable, and built for performance, they accompany you as pace, temperature, and terrain constantly shift.

For everyone who is out and about and wants to be able to rely on their gear.

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Nona Oversized Pom-Pom Beanie

€54,99 EUR
€54,99 EUR

MATERIAL GUIDE

Did you know that a material can have a cooling effect? Click here for the material guide